Prima Development
Prima Development. SelfDezign office project in Muntenia Business Center, Bucharest, completed in 2022. Designed with a strong focus on function, identity, a…
Key details
Location: Muntenia Business Center, Bucharest. Year: 2022
Project context
A headquarters designed to feel structured, credible, and easier to work in day after day. The project brings spatial efficiency and brand presence together, so the office supports both internal focus and the image the company projects outward.
Relevant markers
- +25% employee satisfaction (internal survey)
- +20% use of collaboration areas
- -18% perceived noise in open-space
Process and implementation
Brief → Concept Detailed → Design → Implementation. Materials: Wood, metal, glass, textile acoustics. Duration: 6–14 weeks (indicative)
Why this project matters
This project shows how concept decisions, materiality, flow, and implementation can build not only a coherent interior, but a spatial experience that better supports everyday use, brand perception, and long-term value.