Mafi Natural Wood Flooring Showroom
Mafi Natural Wood Flooring Showroom. SelfDezign commercial project in Buzesti Street, Bucharest, completed in 2020. Designed with a strong focus on function, identity, and user experience.
Key details
Location: Bucharest, Buzesti Street. Year: 2020
Project context
A showroom designed to turn material quality into a clearer decision experience for clients. The space gives wood flooring enough presence, tactility, and rhythm to support both brand perception and product selection.
Relevant markers
- +15% sales per square meter
- +22% average showroom time
- +18% pedestrian traffic
Process and implementation
Brief → Concept Detailed → Design → Implementation. Materials: Natural wood, stone, metal, glass. Duration: 8–16 weeks (indicative)
Why this project matters
This project shows how concept decisions, materiality, flow, and implementation can build not only a coherent interior, but a spatial experience that better supports everyday use, brand perception, and long-term value.